Effective information management underpins the work of OCHA, particularly its coordination andadvocacy functions. For example, strategic and operational decision making and prioritizationrequire accurate and timely information; Information concerning the needs of affected populationsand the capacities and locations of humanitarian actors is critical for coordination. Quantifiableinformation on the conditions and needs of affected populations “ collected and updated on aregular basis and in a consistent format “ is required for analysis. Humanitarian advocacy effortsmust be based on objective, verifiable and reliable information.